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HUMAN-centered
Innovation in the age of ai

Designing for trust, transparency,

and the delicate nuances of the user experience

Key Pillars

Provide a general description of the items below and introduce the services you offer. 

01

Trust
over tech

Prioritize explainability so users feel in control, not overwhelmed by a "black box."​

02

Accessibilityas a Catalyst

Use AI to remove traditional barriers, making complex digital worlds intuitive for everyone, regardless of their technical literacy.

03

Enhancement, Not Replacement

Focus on "Augmented Intelligence"—designing systems that amplify human creativity and judgment rather than sidelining it.

FEatured Works
Projects
Product UX w/ AI

Co-create with stakeholders transforming research insights into a shared, compelling vision through user journey.

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Projects
AI Policy w/ Design Team

Leading the Whirlpool design team AI initiatives to enhance process efficiency while ensuring product creativity and legal ownership.

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Coming Soon...

How to name the UI Components for prompting

Product rendering with people

© 2016 - 2025  Created by Effy Zheng  All Rights Reserved

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